REVIEW: Researching different film magazine audiences

Researching into different magazine audiences guided us as to what magazine our film review would be most suited and also to what the layout and colour schemes would be. It gave us ideas as to what looks professional. We realised our target audience liked chatty magazines as it kept them entertained, we decided from our research that we didn't want the magazine to be too formal as that's not what our target audience wants to read. We also decided that red would be an appropriate colour for the magazine as it would be neutral to both genders. Although our film is more for the female audience we wanted it to be suitable for males aswell.